Maybe You can't care less, but font Helvetica celebrates its 50th anniversary this year. Arial is not Helvetica, although, for the most, their nearly identical (precisely, the Monotype with Lynotype
one), - but, don't ever think You can afford a nerdy/snobby design
conversation saying they are the same, or You will be punished in a
pillory. Never. It is like if You asked the barman to mix coke and
whisky in a pub in Scotland, claiming You always wore a kilt. Now, Helvetica (originally known as Neue Haas Grotesk)
is everywhere (signs, stamps, magazines, advertisement, - all around
global visual culture, even more), but, especially on the big screen, -
a documentary film made by Gary Hustwit, 'the
film is an exploration of urban spaces in major cities and the type
that inhabits them, and a fluid discussion with renowned designers
about their work, the creative process, and the choices and aesthetics
behind their use of type'. I mean, in case You didn't notice the massive use of Helvetica in everyday visuals, You might feel as Jim Carrey in 23. - Pretty interesting, isn't it? Who is the nerd now?
Feedback:
federico
writes:si ma avrei preferito un post su questo. ti dico solo che la prox settimana c'č lo scorpione dorato
(19/09/2008 18:59:00 - ip: 79.36....)
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